Our Story
About Hands-Free Hustle Indiana Built
Hands-Free Hustle is an Indiana-owned web accessibility and AI automation agency founded by Marcus "MWIZZY" Ward in June 2025. We make small business websites accessible to everyone, easy to find on Google and AI search, and connected to systems that run the busy work for you.
From Milwaukee to Michigan City
MWIZZY was born in Milwaukee in 1982 and moved to Michigan City, Indiana at five years old. Two cities, one mindset: figure it out and build anyway.
He built a mobile home business from tough circumstances, learning every system the hard way. That grind taught him something most agencies miss: small business owners don't need more software. They need systems that work while they work.
Hands-Free Hustle was filed in June 2025. The first client was a local dog grooming business in Elkhart. Since then the mission has stayed the same: give Indiana businesses the same digital muscle the big companies have, without the big-company price or attitude.
Accessibility isn't a side offer here. It's personal and it's professional, and it's built into everything we ship.
What We Stand On
Opportunity
Every business deserves a website that works for every customer, including the 1 in 4 U.S. adults living with a disability.
Passing Down Game
We teach what we know. Clients get trained, not trapped, and The Hustlers Hub community learns the same systems we use.
Accountability
Clear scopes, honest timelines and reports you can understand. We do what we say.
Empathy
We build for real people with real barriers, because we have lived it.
The Hands-Free Ecosystem
Hands-Free Hustle
The agency: accessibility, AEO, SEO, websites, voice AI and automation for Indiana businesses.
See our servicesThe Hustlers Hub
A membership community and course library for hustlers building their own lane.
Explore the HubMidwest Broker Solutions
A referral partnership that connects business owners with alternative business funding options.
Contact usFrequently Asked Questions
Where is Hands-Free Hustle based?
We are an Indiana-owned company with a mailing address in South Bend. We serve businesses statewide, with Indianapolis as our main market, and work remotely so location is never a barrier.
Do you only work with Indiana businesses?
Indiana is home base and our focus, but most of our work is remote, so we can take on clients across the Midwest and the U.S.
Who will I actually work with?
You work directly with our founder, Marcus "MWIZZY" Ward, and the Hands-Free Hustle team. No offshore handoffs and no getting passed around.
What makes you different from other agencies?
We lead with accessibility. Every site we touch is built to be usable by people with disabilities, findable on Google and AI search, and connected to automation that saves you time.
Ready to go hands-free?
Start with a free website audit. We check accessibility, SEO, AEO, speed and lead capture, then send you a clear fix list.